Privacy Policy

Last updated on November 2, 2025

1. General

This Privacy Policy applies to our website dedicated to our brand YOUR JAPAN, available at https://www.itsyourjapan.com/
(the “Website”), including our online store and affiliate content where we collect certain personal data.
We are part of Mamahuhu Studio S.E.N.C and are the controller of the personal data collected and processed through this Website.

Please read this Privacy Policy carefully, as it contains important information about how we collect, use, and protect your personal information (“Personal Data”).

2. What Personal Data We Collect and How We Use It

a) When You Visit Our Website

We collect certain information when you visit our Website, such as your IP address, device type, browser, pages visited, clicks, and interactions with our content or social media.
This helps us understand visitor behavior, personalize your experience, and improve our marketing relevance (for example, showing products or destinations you may prefer).

We rely on our legitimate interest to analyze and improve our Website and to promote our products and services.
Data from analytics and tracking is retained for up to 24 months after your last activity.

b) When You Make a Purchase (Online Store)

When you place an order on our Website, we collect the following information:

Full name
Billing and shipping address
Email address and phone number
Order details (products purchased, total amount, etc.)
Payment information (handled securely by our payment processors)

We use this information to:

Process and deliver your order
Provide invoices and receipts
Handle returns, refunds, and customer service inquiries
Comply with legal and tax obligations

Payment information is processed securely through Stripe or PayPal, depending on your selected method of payment.
This may also include express checkout options such as Google Pay or Apple Pay, which are supported by those processors.
We do not store or have access to your full credit or debit card details — these are encrypted and handled directly by the payment provider in compliance with PCI-DSS security standards.

We retain order-related data for up to 7 years for accounting and legal purposes.

The legal bases for this processing are:

Contractual necessity (to fulfill your purchase)
Legal obligation (for invoices and taxes)
Legitimate interest (to improve our services and prevent fraud)

c) Affiliate Programs and Tracking

Our Website includes affiliate links and widgets from partners such as Booking.com, Viator, Rentalcars, and Travelpayouts.
If you click on an affiliate link or interact with an affiliate widget, tracking cookies may record that referral to attribute sales or commissions.

Each affiliate partner processes your data in accordance with their own privacy policies, which you can consult on their respective websites.

We rely on legitimate interest and, where required by law, your consent to use these tracking tools.

d) Maintenance and Optimization

Your data may also be used for troubleshooting, system testing, data analysis, and performance monitoring to ensure the Website functions properly and securely.
Log files are deleted after 14 months.

e) Marketing and Insights

We may use anonymized and aggregated data for global insights, strategic reporting, and personalized marketing.
This helps us improve our store, identify trends, and serve relevant content and offers.
Data used for this purpose is retained for up to 24 months.

3. How We Share Your Personal Data

We may share your Personal Data within YOUR JAPAN, its affiliates, and trusted service providers who help us operate our store, analytics tools, and payment systems.
We may also share data with authorities when required by law.

All partners and service providers are contractually required to protect your data and comply with applicable privacy laws.
We do not sell or rent your Personal Data.

4. Security of Personal Data

We apply appropriate technical, organizational, and physical measures to safeguard your information from unauthorized access, alteration, or loss.
While no online system is entirely risk-free, we continuously improve our security practices in line with industry standards.

Our Website may contain links to other sites. We are not responsible for their privacy practices and encourage you to read their policies.

5. Retention of Your Personal Data

We keep your Personal Data for as long as necessary for the purposes described:

Analytics data: up to 24 months
Website logs: 14 months
E-commerce orders and invoices: 7 years (for accounting and legal compliance)

After these periods, your data will be securely deleted or anonymized.

6. Cookies

We use cookies and similar technologies (pixels, tags, web beacons) to:

Keep your shopping cart active
Remember your language and preferences
Analyze visitor behavior and site performance
Show personalized recommendations and affiliate offers

You can manage or delete cookies through your browser settings.
For more details, refer to our [Cookie Policy] (linked in the footer).

7. Social Media

You can share content from our Website through social media platforms such as Facebook, Instagram, LinkedIn, and YouTube.
Information you share there is governed by each platform’s own privacy policy.

8. Children’s Privacy

Our Website and store are not intended for individuals under 18 years of age.
We do not knowingly collect data from minors.

9. Your Rights (Access, Deletion, Restriction, Portability)

If your Personal Data is protected by GDPR or applicable local law, you have the right to:

Request access or deletion of your data
Correct inaccurate information
Restrict or object to processing
Receive your data in a structured, portable format

Where processing is based on consent, you may withdraw it at any time.
To exercise these rights, contact us using the method described below.

10. Your Right to Object

You have the right to object to processing based on legitimate interest and to opt out of direct marketing or profiling activities at any time.

11. Updates

We may update this Privacy Policy periodically.
Any changes will be posted on this page and, when significant, communicated to you directly.

12. Contact

If you have any questions, complaints, or wish to exercise your privacy rights, please contact us via our contact form or email: info@itsyourjapan.com